Jul 15, 9:00 am - 10:00 am,



Charting the Journey Through the Decision Process –   Every path is dynamic. Every path is unique.


Be found.  Be chosen.  Be easy to work with.

In this workshop you will learn how Local Search, Review Marketing, Paid Advertising and Social Media all play a part in new customers finding your business.

When consumers are doing their research in deciding which businesses to support they typically turn to search engines (Google, Bing, Yelp) or social media outlets (Facebook, Instagram) to help them narrow down their options.  In other words, they are checking you out before seeking you out.  Having a well-rounded and engaging online presence will ensure that YOUR business will be the one they choose.  Join us as R.J. Lowery, Regional Sales Manager with RevLocal, leads us through a typical “customer journey.”


R.J. Lowery is a Google digital sales certified Regional Sales Manager, living in the Columbus Ohio area. He has over 30 years building direct sales organizations as a top performing leader, trainer, recruiter and salesperson.
In 2011 he acted on his passion for helping entrepreneurs by launching a successful business coaching practice. Since spring of 2012, he has committed his energies to RevLocal helping to build RevLocal’s digital marketing consultant force. His daily motivation is the ability to impact an industry, make a real difference for business owners and provide an “in-trepreneurial” opportunity for the RevLocal consultants.
Outside of work, R.J. loves spending time with Connie, his wife of 29 years, their three daughters, son-in-law, two granddaughters and other family members. He is also a board member at One.Church, loves mentoring other “DOODs” (Dads Of Only Daughters) and is a HUGE college wrestling fan. He is a proud ‘88 graduate of Ohio University with a dual degree in Marketing and International Business. A fun fact, back in the ‘80s, R.J. was on the Wheel of Fortune and in a 20th Century Fox movie!


Registration Required

Zoom link will be sent day before event.  










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HRCC Member $0.00
HRCC Guest (non-member) $15.00